VIDEO POST captures the presentation of Like Beauty in Flames, work by Jenny Holzer realised for the Guggenheim Collection in Bilbao, accessible through an a AI mobile application when visiting the museum (starting from the outside facade). Neo-conceptual artist, Jenny Holzer, reknown for her interest in language translated in works of public art, from plazas to online space, integrates now the museum’s venue with the private/public one of one’s own mobile. Her idea is now part of the collection and it leaves multiples and interesting themes of reflection, “Like Beauty in Flames”.
Jenny Holzer, Like Beauty in Flames, 2021, video released on youtube by the Guggenheim Museum in Bilbao